Media Manager.
85+ hours back to the team, every week.
Media Manager runs media buying, planning and reporting for a roster of performance brands. The team had heard the AI pitch, and a few people had played with ChatGPT, but no one had a real system. Day-to-day work, custom workflows, reporting, client deliverables: none of it was being meaningfully touched by AI, and nobody had time to figure out where to start.
We embedded as Media Manager's dedicated AI team: weekly 1:1s with the operators who run the work, a shared library of custom Claude skills built against their real workflows, and Claude wired into the eight systems the agency runs on. Not a strategy doc. Real tools, in real workflows, every week.
Claude went from a curiosity to how Media Manager works. In the latest team survey, 93% of the team uses Claude multiple times a day, up from 50% in the first survey. More than half say it touches over 60% of their week, most now run custom skills instead of one-off chats, and together the team gets 85+ hours back every week.
From half the team to nearly everyone.
Up from 50% in the first survey. Today 100% of the team uses Claude every day.
Source: Media Manager team survey, September 2026.
“Other people, not only me, have Claude, because they do their work faster as well. So now that they do their work faster, I can also do my job faster… It's definitely some sort of chain. If someone is faster, then I can be faster on my job as well.”
When everyone on a team gets faster, the waiting between people disappears too. That's where the hours really start to compound.
Same work. A fraction of the time.
Before-and-afters straight from the team.
Per deck, and the deck generator now builds them end to end.
Every deck but one runs first thing Monday.
The overtime is gone.
“Pretty much everywhere.”
That's how Amanda Green, Account Manager, answered when we asked where Claude doesn't show up in the workday. Here's the rest of the team.
“It's just helped restructure the week. I know I can come in on a Monday and run all but one of my decks… It used to be, on Monday I'll do this deck, on Tuesday I'll do this deck. It's not like that anymore.”
“Decks used to take like 3 to 5 hours… and now a deck could take, with the back and forth, an hour and a half to 30 minutes.”
“I log off at 3 PM, supposedly. But because I was doing so much manual stuff for post logs on Wednesdays, I'd be there until about 8 PM, doing overtime. Now I can finish at 5 to 5:30.”
“If I don't know how to do something, before I ask someone else how to do it, I go to Claude first.”
Embedded, hands-on, and still going.
Hands-on sessions tuned to each person's actual work, from buying to client services to accounting. Not generic training.
Client decks, reporting, post logs, rate cards, commissions and more, each built against the team's real workflows.
Box, Notion, NetSuite, BigQuery, Tableau, the broadcast log, Microsoft 365 and Nielsen, all reachable from Claude.
60% of the team now works mostly through custom skills rather than one-off chats. That's where the hours compound.
Three team members are now confident enough to teach everyone else, so adoption keeps spreading on its own.
Phase two gives every teammate a personal AI assistant with the context of their clients, meetings and data.
85+ hours back, every week. Yours next.
The same model we run with Media Manager, applied to your business. We embed, we build, we train, and we keep going. Hours saved is the scoreboard, and the scoreboard goes up every week.
Let's build your
AI advantage.
Book a free 30-minute strategy session. We'll look at your workflows, find the biggest opportunities, and show you exactly what AI can do for your team.
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